40+FAB Blog
Getting it out there
There are over 7 billion people on the planet. That makes it a very huge market for any idea, service or product to be sold.
So why is it that some people are great at reaching so many, and others find it hard to even capture the attention of another person apart from themselves?
The winners are those that are effective at getting whatever they have to the world out there. Never underestimate the power of a good distribution network.
I always say that “A bad product in distribution is better than a good product in isolation”.
First things first, whatever you are doing, you must get it out of yourself effectively. Are you able to communicate your ideas? are you able to clearly define your objectives for what you are doing and what you hope to get from it? Are you 100% sure about what it is you are offering to another?
If you fail at that first step, it becomes an up hill task to get what you have into any meaningful distribution. Getting it out there starts with getting it out of you.